Get FinancingReach Buyers Anywhere With International Truck Sales Platforms From Sandhills
Much has changed since Truck Paper’s introduction in 1981. While the trucks themselves have undergone a massive overhaul to increase efficiency and safety and reduce environmental impact, the economy has also changed. The advent of the internet and improved shipping methods created a truly global economy with goods flowing between countries like never before. Though buyers around the world can go to TruckPaper.com to browse trucks for sale, they also have numerous other options, including local platforms, to help them find the right truck.
Meeting The Markets Where They Are
Sandhills Global’s international expansion began with MarketBook Canada in 2010 and quickly grew from there. Today, MarketBook has localized print publications and websites in Latin America, New Zealand, and South Africa. Following the acquisition of respected regional brands, the U.K., Ireland, Italy, Spain, Germany, and other locations in Europe were added to the list of countries sellers could target. To support these global brands, Sandhills has offices in Manchester, U.K.; Johannesburg, South Africa; and Brisbane, Australia.
Target Local
International and region-specific print editions of MarketBook, Truck Locator, CamionSuperMarket/Truck Buy & Sell International, and TruckWorld provide strategic geographic marketing that truck buyers can pick up at locations they frequent, such as truck stops and service centers. Physical magazines offer a proven forum for sellers to highlight their best deals to an active audience. Quick Find Codes assigned to each asset listed in the magazine also direct buyers to go online for more details and photos. Digital copies of the magazines are also available on each brand’s website. Each asset listed in print becomes a featured listing on the corresponding website.
Reach Global
Accessible anywhere in the world, Sandhills’ easy-to-use websites help sellers capitalize on demand in overseas markets—and grow their domestic market share at the same time. Each website prioritizes local assets for buyers' convenience, while making it easy to search further afield to find the right option. With powerful search capabilities and an intuitive design, buyers can easily find the trucks and trailers they need, and with an array of platforms to choose from, sellers can target any corner of the world they want.
Truck Locator
The premier resource for buyers and sellers of commercial trucks and trailers in the U.K. and Ireland, Truck Locator combines websites with worldwide reach, mobile apps, and free weekly magazines distributed directly to buyers and customers, allowing sellers to tap local and global markets. Each listing on TruckLocator.co.uk and TruckLocator.ie includes specifications, photos, a description, and seller contact information, including links to connect via WhatsApp, video chat, phone, and email. Local trucks and trailers for sale appear first in online search results, followed by others in Europe and farther abroad.
Availability & Print Distribution
- Truck Locator weekly publication distributed throughout the United Kingdom and Ireland
- TruckLocator.co.uk for the U.K. market and available worldwide
- TruckLocator.ie for the Ireland market and available worldwide
Advertising Options
- All print advertisements come with online listings
- Print display ads in quarter, half, and full pages
- Priority page print placement with higher-ranking online listings
- Photo listings for individual assets
- Banner ads, email blasts, social media marketing, and other digital options
CamionSuperMarket & Truck Buy & Sell International
CamionSuperMarket (CamionSuperMarket.it) has been serving the Italian market for decades. The biweekly print magazine and online listings have a pan-European reach thanks to CamionSuperMarket’s integration with Truck Buy and Sell International. Truck Buy & Sell International (Truck-Mobiles.eu) has localized websites to serve buyers in Belgium, Germany, France, the Netherlands, Spain, and other parts of Europe. Both brands’ websites and apps list vehicles from Mercedes-Benz, DAF, Iveco, Scania, MAN, Volvo, Renault, Ford, Fiat, Isuzu, and other popular brands. Their product categories reflect European configurations and names, such as tipper trucks, combi vans, drawbar trucks, and Luton vans. Prices are in Euros by default, although users can select currencies and languages in the menu.
Availability & Print Distribution
- CamionSuperMarket.it in Italy
- Truck-Mobiles.eu and other country-specific websites across Europe
- CamionSuperMarket/Truck Buy & Sell International biweekly print magazine
Advertising Options
- All print advertisements come with online listings
- Print display ads in quarter, half, and full pages
- Priority page print placement with higher-ranking online listings
- Photo listings for individual assets
- Banner ads, email blasts, and other digital options
TruckWorld
The TruckWorld platform connects sellers across Australia with buyers looking for trucks, trailers, vans, buses, and other commercial vehicles. Sellers list assets for sale using local category names, such as prime movers, pantech trucks, and tray trucks from the region’s most popular brands. The biweekly magazine is distributed to dealers, truck stops, and other locations nationwide. Print ads become featured listings online at TruckWorld.com.au, with local listings prioritized. Online listings offer additional photos, videos, detailed specs, and communication tools, allowing interested buyers to easily contact sellers.
Availability & Print Distribution
- Throughout Australia
- TruckWorld biweekly print magazine
- TruckWorld.com.au prioritizes local listings, reaches a global audience
Advertising Options
- All print advertisements come with online listings
- Print display ads in quarter, half, and full pages
- Priority page print placement with higher-ranking online listings
- Photo listings for individual assets
- Banner ads, email blasts, and other digital options
MarketBook
MarketBook, Sandhills Global’s first and largest international brand, launched in 2010 in Canada. Since then, the all-in-one platform for trucks, trailers, farm machinery, and construction equipment has expanded to Latin America, New Zealand, and South Africa. In addition to weekly local print editions, buyers can browse online at MarketBook.com by selecting their region and country, or they can go directly to their local domain, such as MarketBook.mx or MarketBook.co.za. Each domain defaults to the local language and currency, which can be changed using drop-down menus in the upper-right corner.
Availability & Print Distribution
- MarketBook weekly print magazine in Eastern and Western Canada, Latin America, New Zealand, and South Africa editions
- Local domains such as MarketBook.ca, MarketBook.qc.ca, and MarketBook.mx supply regional and worldwide reach
Advertising Options
- All print advertisements come with online listings
- Print display ads in quarter, half, and full pages
- Priority page print placement with higher-ranking online listings
- Photo listings for individual assets
- Banner ads, email blasts, and other digital options
A version of this article first appeared in Sandhills Magazine. You can find current and back issues in the Sandhills Magazine Archive.